Screenshot your videoĪ good preview for your audience is a screen shot of a particular moment in your video or during the editing process. However, this rule doesn’t always get enforced (see any big YouTuber’s channel). There’s a general rule that your thumbnail needs to accurately represent your video, so it can’t be something totally un-related and clickbait-y. Like all content on the video platform, the content of your thumbnail must meet their community guidelines. YouTube accepts JPEG, BMP, and PNG files, but I’ve found JPEG works best and uploads more quickly. YouTube recommends a thumbnail size of 1280×720 pixels with a minimum width of 640 - and you should try to keep it under 2MB. Take the image above for example this was clearly just for the thumbnail, as this does not appear at any point in the video. Whether you’re aiming for clickbait, sticking with the general motif of your channel, going for a minimal appearance, or adhering to the guidelines of your clients, the appearance of your thumbnail is very important. Rule of thumbĬustomizing your thumbnail is an essential part of the YouTube content creation process. An alluring and engaging thumbnail can be what gets your video all those views you’re after. If you’re new to the world of publishing on YouTube, there’s a lot of precision that must go into every detail of your video, including the title, description, and (perhaps the most importantly) the thumbnail.
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